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Wholesale roasted coffee beans: Things to know before purchasing in bulk

Wholesale roasted coffee beans are one of the most demanding commodities in the international trade market as they are considered to be profitable for all types of businesses. However, in order to optimize the trading process, there are several things that need evaluating thoroughly before buying in bulk.

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General information of wholesale roasted coffee beans

Wholesale roasted coffee beans are one of the major commodities in roasting countries and regions such as the European Union, the United States, and Japan.

Definition of wholesale roasted coffee beans

After being processed and dried, green coffee beans are roasted to transform their physical and chemical characteristics. In general, unroasted coffee beans comprise a higher acid level and a greater amount of protein, sugar, and caffeine that the roasting process stimulates Maillard and other chemical reactions. Hence, the flavors of the coffee beans are changed thoroughly.

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Definition of wholesale roasted coffee beans

“Wholesale roasted coffee beans” is a term to describe coffee beans that are processed, roasted, and sold in bulk.

The settings of wholesale roasted coffee beans in the world

In the world market, there are three major exporting regions of wholesale roasted coffee beans, which are the EU, the US and Japan.

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Export value of wholesale roasted coffee beans by regions (In million USD)

No. Region MY 2018/19 MY 2019/20 MY 2020/21
1 The United States 693.5 683.3 632.4
2 The European Union 1,223.8 1,273.3 1,739.1
3 Japan 30.2 26.6 32.3

The export value of wholesale roasted coffee beans of the USA decreased gradually in the past 3 MYs while the EU witnessed a surge in roasted coffee export value. Concurrently, Japan experienced a plunge of 12% during the MY 2018/19 and MY 2019/20 period. However, this index rocketed by 21% in MY 2020/21.

While the US and Japan struggled with the Covid-19 pandemic, the European wholesale roasted coffee beans consumption market is still very busy, which is steadily increasing year by year.

Global coffee consumption per region (In 1.000 MT)

Coffee consumption in Europe grew constantly over the years to about 3,500,000 MT while that in North America remained stable at 1,900,000 MT. The coffee consumption index in Asia and Oceania, though increased, was not significant, which inched at 8% per year.

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Global coffee consumption per region (In 1.000 MT)

In addition to that, unlike the US and Japan, the EU is the only region that has successfully achieved free trade agreements with both Vietnam and Brazil (EVFTA and The European Union–Mercosur free trade agreement) – the two largest coffee exporting countries in the world. This has set the stage for the supply chain of wholesale roasted coffee beans in Europe to develop actively.

Top of the world’s largest wholesale roasted coffee beans countries

The EU is the largest exporter of wholesale roasted coffee beans, making up 35% of total exports and making total revenue to about 55 billion USD in 2019, whereas South America and Asia are the world’s two major coffee-growing areas.

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Top of the world’s largest wholesale roasted coffee beans countries

In fact, there are very few large roasters that dominate the global coffee market, all of which have their headquarters in the European Union, the United States, and Japan.

World roasters’ volume and revenue in 2019

Brands Headquarters Volume (MT) Revenue (billion USD)
Nestlé Switzerland 907 19.5
JDE Peet’s Netherlands 730 8.7
The J.M Smucker Co. USA 360 2
Starbucks USA 310 16
Lavazza Italy 267 2.5
Melitta Germany 195 0.7
UCC Japan 190 3
Tchibo Germany 180 2.2

The European Union wholesale roasted coffee beans volume took up the majority while the United States and Japan accounted for just a little proportion in total. To explain this, some factors are listed as follows:

  • High market demand

The European Union countries are seen as having the highest yearly per capita coffee consumption rate in the world, at little over 5 kg per person per year. The leading coffee-consuming country in the world is Finland – 12 kg per capita a year. Scandinavian countries also contribute to this index: 9.9 kg in Norway, 8.7 kg in Denmark, and 8.2 kg in Sweden. The Netherlands (8.4 kg), Switzerland (7.9 kg), and Belgium (6.8 kg) are other European nations that consume much coffee per capita.

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High market demand

  • Advanced technology

Due to its advanced technology and experienced labor force, Europe is home to many different types and sizes of coffee roasters. Germany is the largest coffee-roasting country in Europe with a sold volume of 551 MT in 2018, followed by Italy with a wholesale roasted coffee beans volume of 414 MT.

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Advanced technology

  • Abundant supply

Brazil and Vietnam are the two largest green beans suppliers to the European market to produce wholesale roasted coffee beans. These countries take up almost half of Europe’s imports which is 27% and 20% for Brazil and Vietnam respectively.

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Abundant supply

The contribution of each supplier is different depending on its certain segment target of the EU wholesale roasted coffee beans sector. Brazil is the largest supplier of both Arabica and Robusta beans. Vietnam, Uganda, India concentrate on contributing to Robusta production. Colombia and Honduras are well-known for their exclusive Arabica production. Ethiopia and Peru mainly export organic-certified Arabica coffee.

Main producing country suppliers of green coffee to Europe in 2020 (In 1.000 MT)

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The EU countries are seen as having the highest yearly per capita coffee consumption rate in the world.

Types of wholesale roasted coffee beans

In reality, there are two main types of wholesale roasted coffee beans: decaffeinated roasted coffee and non-decaffeinated roasted coffee.

Decaffeinated roasted coffee

Decaffeinated roasted coffee is coffee that has had at least 97% of its caffeine removed by using water, organic solvents, or carbon dioxide. In addition, caffeine can also be decaffeinated with activated charcoal. Coffee beans are decaffeinated before being roasted and ground. The nutritional value of decaffeinated coffee is about the same as regular coffee, except for the lower caffeine content. However, the taste and smell may be slightly lighter and the color may vary, depending on the decaffeination method used. As a result, decaffeinated coffee may be more pleasant for those who do not like the bitter taste and smell of regular coffee.

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Decaffeinated roasted coffee

Non-decaffeinated roasted coffee

Non-decaffeinated roasted coffee beans, which are the seeds of cherries from the Coffea plant, produce regular coffee. Coffee beans can also be purchased roasted, with variable degrees of roasting. Grading refers to how they are roasted and is labeled as light, medium-light, medium, medium-dark, dark, or very dark. There will be a variance in flavor and scent depending on the grade. Roasting, on the other hand, has no effect on the caffeine level of the beans. This is a widespread fallacy because wholesale roasted coffee beans swell up during the roasting process, they contain less caffeine content when measured in volume. However, if the caffeine level of a single bean is measured after roasting, it will stay unchanged.

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Non-decaffeinated roasted coffee

Here is a quick comparison between non-decaf and decaf roasted coffee.

Non-decaf Roasted Coffee (per 8oz cup) Decaf Roasted Coffee (per 8oz cup)
Caffeine 70 to 140mg 0 to 7mg
Antioxidants Yes Yes but 15% lower than Non-decaf Roasted Coffee
Acidity Less acidic More acidic
Side Effects Anxiety
Restlessness
Palpitations
Increased bad cholesterol
Higher acidity levels
Taste Strong
Bitter
Flat
Watery

Factors affecting wholesale roasted coffee beans supply

In today’s competitive environment, businesses that can bring customers higher values will be preferred and create a competitive advantage. Thus, all objective factors must be controlled to ensure the stability of the supply chain.

Influence of natural conditions

Weather conditions are an important factor in the supply chain of coffee from growing countries to processing countries. Brazil and Vietnam are the two largest coffee suppliers in Europe, which account for over half of the world’s coffee supply. This concentrated production means that weather-related supply disruptions like frost in Brazil in July or drought in Vietnam can significantly impact European wholesale roasted coffee beans supply and prices.

In addition to this, unfavorable weather conditions may lead to a stalemate in logistics. Generally, if coffee is stored strictly in the right conditions, it will last for a long time. Therefore, coffee is often preferred to be exported by sea rather than by air in order to minimize transportation fees. However, during sea transportation, there may be some extreme weather events that lead to delay, loss, or damage of goods, which directly affects the supply chain.

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Influence of natural conditions

Influence of socio-economic situation

In the last two years, the Covid-19 pandemic has had a significant impact on world trade flows. Many nations’ closures to combat the pandemic have made moving wholesale roasted coffee beans to process countries such as the EU, the US, and Japan exceedingly difficult and costly.

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Influence of socio-economic situation

Influence of coffee hoarding and speculation

As with all commodities, low coffee stocks indicate neither strong market demand nor weak supply. In addition, low stocks also bring risks to the market when the future supply of coffee is disrupted. Coffee hoarding of exporting countries is considered an indicator of the potential for roasted coffee prices.

Since coffee is a highly traded commodity, traders’ activities in the international market have a significant influence on wholesale roasted coffee beans supply and prices. Increased roasted coffee trade often leads to higher prices, signaling to the market that demand for coffee is growing. In addition, trading activities of other related commodities such as crude oil can also affect the supply and price of roasted coffee.

Tips to find reliable wholesale roasted coffee beans suppliers

It is really crucial to find a trustworthy wholesale roasted coffee beans supplier as this precisely decides the survival of a business.

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Searching on Google and E-commerce platforms

When it comes to wholesale roasted coffee beans suppliers, an online search is an ideal option to find a reliable one. However, the query should not be general and keywords of the products or niche must appear in a search. In addition, if the potential distributors do not attach their address and available phone number, a WHOIS search should be conducted to find the contact information of the website owners.

Finding reliable broker services

Broker service is always an ideal option for a young business. It may bring investors with research, investment strategies, as well as market intelligence for wholesale roasted coffee beans buyers.

Attending international trade shows

Trade shows, also known as trade fairs, are one of the most effective ways to build and maintain businesses as they are set up for investors to hook up with a lot of distributors as well as manufacturers in the same industry.

More so, trade shows facilitate investors, distributors, and manufacturers with face-to-face conversations that can avoid misunderstanding and communication difficulties when meeting online.

Ways to work with wholesale roasted coffee beans suppliers

To work with wholesale roasted coffee beans suppliers and avoid scammers, consider these procedures thoroughly.

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Price negotiation

Prior to negotiating step, refer and compare prices among roasted coffee beans wholesalers through e-commerce platforms or search engines attentively.

Try to ask wholesalers for a discount of about 10-15% for a better price. In general, the price may be much lower when purchasing in bulk.

Samples researching

In order to eliminate poor-quality suppliers, it is essential to request samples of roasted coffee.

Contract signing

It is important to sign a contract when cooperating with a wholesale roasted coffee beans supplier. The contract should be double-checked before signing to verify that it is in the best interests of both parties and respects the common law.

Payment

Based on the number of coffee products, wholesalers provide the best payment method. To guarantee that the final state of the products matches the set criteria, it is advisable to divide the order value into two installments: before and after receiving the product.

Goods receiving and feedback

When the coffee arrives at the destination, double-check that it satisfies the agreed-upon specifications.
If not, immediately contact wholesale roasted coffee bean suppliers to find a resolution.

Top wholesale roasted coffee beans suppliers in the world

Here are some prestigious B2B names that supply high-quality wholesale roasted coffee beans to the international market.

The Coffee Officina

The Coffee Officina is the UK leading wholesale roasted coffee beans supplier with its own technique of roasting coffee which brings out the unique aromas and tastes of every variety.

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The Coffee Officina

Contact information

WhatsApp: +84 855555837

K-Agriculture Factory

K-Agriculture Factory is a part of the Vietnamese Government Unit which is responsible for distributing wholesale roasted coffee beans to the international market. K-Agriculture is gradually proving its name in the world market by providing quality roasted coffee products with the unique flavor of each coffee bean.

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K-Agriculture Company, LLC.

Contact information

Email: info@k-agriculture.com

Website: https://k-agriculture.com/

WhatsApp: +84 855555837

Westrock Coffee Company, LLC

Westrock Coffee Company, LLC is based in North Little Rock, Arkansas, produces both private label and wholesale roasted coffee beans. They can make bespoke roasted coffee for big-box stores, hotels, restaurants, merchants, and other coffee businesses.

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Westrock Coffee Company, LLC

Contact information

WhatsApp: +84 855555837

Death Wish Coffee Company

Death Wish Coffee Company is based in Round Lake, New York. They make coffee prepared from USDA-certified organic fair-trade with high caffeine and low-acidity coffee by utilizing their modern roasting processes.

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Death Wish Coffee Company

Contact information

WhatsApp: +84 855555837

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