Cinnamon In Bulk And 3 Cases Of Scam That Importers Must Avoid


Cinnamon is one of the most important spices. Cinnamon in bulk trading has been a profitable industry that motivates the most ambitious spice traders to pursue it. However, sometimes traders cannot avoid fraud from scammers. This article will give you an overview of the cinnamon industry, the price of wholesale cinnamon,  and scam cases in importing cinnamon.

Overview of buying cinnamon in bulk

Buying cinnamon in bulk is purchasing a large quantity of cinnamon all at once in order to obtain lower costs. However, working in a B2B world means that you will have a chance to deal with scams or frauds as there are various types of scams for B2B trading. Cinnamon importers should know some of the scammers’ tricks and be prepared with solutions to avoid losing money.

Which countries produce cinnamon in bulk the most?

Cinnamon trees usually grow best in tropical South Asia regions with warm weather and high moisture. Countries with the largest quantity of cinnamon in bulk in the world can be listed as Sri Lanka, Vietnam, Indonesia or China

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Cinnamon export value by country in 2021

China is currently the world’s largest cinnamon in bulk provider with 61 thousand tons of exported cinnamon that is worth about $254 million US, followed by Vietnam, Sri Lanka and Indonesia.


China is a Cassia cinnamon in bulk producing country. Cassia cinnamon has a spicy and slightly bitter flavour. However, Chinese cinnamon is not valued for its quality, oil content, or flavour. Its cinnamon has a strong and bitter smell, thus it is not popular in many countries and is primarily utilized in Chinese medical items. Cinnamon trees may be found in large areas in Guanxi, Yunnan, Guangdong, and Fujian. China’s primary markets for cinnamon in bulk include Bangladesh, Vietnam, Pakistan, the United Arab Emirates, and Saudi Arabia.


Vietnam is well-known for producing Saigon cinnamon in bulk, which is one of three forms of Cassia cinnamon. Saigon cinnamon is said to have the richest flavour and the highest essential oil concentration, making it popular with customers all over the world.

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Vietnamese Finger Cassia Cinnamon

In Vietnam, reputable cinnamon in bulk harvesting sites includes Yen Bai, Tra Mi, Que Phong, and Quang Ninh. Vietnam’s primary markets for cinnamon products include India, the United States, Indonesia, Bangladesh, and South Korea.

Sri Lanka

Sri Lanka primarily supplies Ceylon cinnamon in bulk to overseas markets, accounting for 80% of the global volume of Ceylon cinnamon. Ceylon cinnamon stick is often more expensive than Cassia cinnamon due to its difficult cultivation and its premium quality. Customers from Mexico, the United States, Peru, Colombia, and Ecuador frequently import cinnamon in bulk from Sri Lanka because they enjoy the gentle and floral flavour of Ceylon cinnamon.


Indonesia is well-known for growing Korintje cinnamon in bulk, which is inexpensive to cultivate and import. Korintje is the second most concentrated essential oil, with a smoother finish and less bite than Saigon and Cassia. The majority of cinnamon in Indonesia comes from the Kerinci region on the Indonesian island of Sumatra, which is known for its unrivalled quality due to a multitude of factors, including its high oil percentage. Indonesia has mostly supplied cinnamon in bulk products to markets such as the United States, the Netherlands, Vietnam, Brazil, and others.

Types of cinnamon

Cinnamon in bulk importers should know that there are two types of cinnamon: Cassia cinnamon and Ceylon cinnamon. Here are some features to distinguish them:

Ceylon cinnamon

Ceylon cinnamon only grows in Sri Lanka and India. Sri Lanka is famous for contributing 80% of global Ceylon cinnamon in bulk volume.

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Ceylon cinnamon

Ceylon cinnamon has a light brown colour. The smell and taste of Ceylon cinnamon is extremely mild, light and delicate. Its texture and facet are also smoother and easy to break. It is often used for some special purposes like cooking or adding more powerful flavour to the dishes

Cassia cinnamon

Cassia cinnamon is darker and has a reddish or dark brown colour. Cassia has a tougher texture and a thicker trunk with a strong spicy aroma. Therefore, its price is lower compared to the price of Ceylon cinnamon. There are three specific varieties of Cassia cinnamon, including Saigon cinnamon in bulk from Vietnam, Korintje cinnamon in bulk from Indonesia, and Cassia cinnamon in bulk from China. Among them, Saigon cinnamon in bulk from Vietnam is usually highly appreciated for its fine taste and premium quality.

Is the price of cinnamon in bulk expensive?

Cinnamon trees can be harvested at any time in a year, therefore, the price of the cinnamon in bulk is reasonably consistent. In fact, the price of cinnamon in bulk can vary, but the range is not very wide. Here are the wholesale prices of Vietnamese cinnamon offered by K-Agriculture factory for your reference:

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K-Agriculture cinnamon price list

Some factors that affect the price of cinnamon in bulk:

Cinnamaldehyde: It is considered one of the most significant elements in high quality cinnamon because it is responsible for the spicy and fragrant aroma of cinnamon. Both Chinese and Vietnamese cinnamon in bulk have the greatest levels of the four main cinnamon exporters. However, not similar to Vietnamese cinnamon, Chinese cinnamon in bulk is typically bitter and has lower quality and lower price than Vietnamese cinnamon.

Oil essential content: Indonesian cinnamon in bulk has a low oil essential content (only 0.215%), while the ideal content for a fine cinnamon stick should be approximately 4% to make it more fragrant, spicy, and sweeter. On the other side, Vietnamese cinnamon contains up to 6% of oil essential, which is two times higher than that of Cassia cinnamon produced in China and Indonesia. Therefore, the cinnamon from Vietnam is also more expensive than cinnamon from China and Indonesia

Taste: Most cinnamon consumers in the world prefer the mildly sweet taste of Ceylon cinnamon from Sri Lanka. The complicated cultivation, the flower aroma as well as the easiness to be broken of Ceylon cinnamon are factors making its highest price among types of cinnamon.

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Cinnamon in bulk: 3 types of frauds

Scam cinnamon suppliers have a variety of tricks to fraud their targets. Below are 3 typical cases we have summarized:

Payment fraud through cyberspace

Cyber crime has spread over numerous cinnamon in bulk businesses as a result of the advancement of cyber technology. Coming across various payment fraud cases, now we will explain the techniques that scammers typically use to steal money from their targets:

  • Step 1: The scammers hack into the seller and buyer’s email systems or other messaging platforms such as WhatsApp, and steal the information related to the deal
  • Step 2: Hackers create new email accounts or messenger accounts that seem very identical to the real ones owned by the sellers, then communicate with the cinnamon in bulk buyers to procure the trade-related information
  • Step 3: When the cinnamon in bulk transaction is in the stage of delivery and payment, the scammer will claim that they have to change the bank account number of the recipient for some reason such as fees, tax or interest rate. This may sound sensible and scammers will require importers to pay money to a third-party bank account selected by them.
  • Step 4: After receiving money from buyers through the third-party bank account, scammers will escape. Cinnamon in bulk buyers can not receive their goods despite they have made the payment
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Payment frauds

Solution: For payment fraud cases, hackers often require victims to make a payment by remittance because this method is fast. Therefore, victims have little time to recognize this is a scam and may miss the opportunity to take the necessary steps to stop the transaction. As soon as cinnamon in bulk buyers are aware of a potential scam, they should immediately prevent their money from being transferred by one of these ways:

  • Contact the recipient bank and request them to suspend the transaction
  • Report the cases to the police for investigation
  • Apply for an Asset Preservation Order to the court in order to prevent scammers from hiding money, spending money or distributing money overseas

Non-delivery fraud

Non-delivery fraud means that exporters of cinnamon in bulk collect the money but deliver nothing to buyers. Buyers may receive empty boxes though they have purchased for the order. This type of fraud is sometimes carried out as part of a bigger phishing scam in which criminals attempt to steal buyers’ credit card information or other personal information. The problem with non-delivery fraud is that shipping and payment documents can be perfectly legal. Fraudsters can act as cinnamon in bulk suppliers and insist customers on payment via T/T. As soon as they receive money, they escape and leave the buyers without goods shipment.

Solutions: Buyers should quickly contact the bank to stop the money transfer and report the case to the police. Be careful with any cinnamon supplier you work with for the first time. It is recommended that you should check the website of the cinnamon in bulk suppliers to see if they have a real address, contact information, and a legal business license. Or you can type their company name along with words like “scam” or “complaint” on Google to see if anyone gives feedback about the suppliers with whom you want to work.

Delivery of low-quality products or fake products

Some cinnamon in bulk suppliers have their own techniques to use low-cost and low-quality cinnamon in the hope that buyers can not recognize counterfeit. The goal is to raise their profit margin while charging the customers very high for high-quality cinnamon. Some main tricks that scam cinnamon in bulk suppliers use are:

  • Sell cinnamon twigs that have not been processed and do not contain essential oils
  • Sell barks and twigs of other plants
  • Add flour or potato/rice/corn starch to cinnamon powder
  • Use artificial colour to make low-quality cinnamon look like high-quality cinnamon

Solutions: To ensure the standard of high-quality cinnamon, buyers are suggested to send cinnamon in bulk sellers detailed product specifications that specify the quality standards of cinnamon. Additionally, buyers should hire a third-party agency of quality inspection to check the standards of cinnamon before transferring the balance payment to sellers

How to find reliable suppliers for cinnamon in bulk?

To avoid working with fraud cinnamon in bulk suppliers, there are some platforms we would like to recommend you to find reputable ones:


Some prominent e-commerce websites to reach reputable suppliers:

Alibaba: The most outstanding platform with about 1 billion users worldwide by the year 2021. Their purpose is to connect global wholesale enterprises together.

Tridge: An e-commerce platform that helps buyers and sellers around the world connect together and trade in agricultural products. You can find reliable cinnamon in bulk exporters in this platform

EC21: one of the biggest B2B platforms that links millions of importers and exporters throughout the world
Globalsources: a B2B multi-channel organization from Hong Kong serving customers and suppliers both offline and online

Indiamart: The largest B2B e-commerce platform in India where you can reach good cinnamon in bulk providers

When entering e-commerce websites, you will type in the search box keywords like “cinnamon” or “cinnamon in bulk” then click “Search”. You will see a list of suppliers who sell cinnamon and their price. If you want to find cinnamon suppliers in one specific country, you can choose the country you want in the column “Suppliers country”!

Searching tool Google

The simplest way to look for reputable cinnamon in bulk suppliers is by searching on Google.

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Find suppliers on Google

Depending on the country you want to import cinnamon from, you can type some keywords such as “top cinnamon in bulk suppliers in Vietnam”, or “best suppliers for cinnamon in bulk in Sri Lanka”. As a result, you will find a list of results about best cinnamon in bulk suppliers on the first page.

Finding through broker

Hiring intermediate brokers who have deep knowledge about cinnamon in bulk providers is also a good idea. You can request them to carry out the market research and establish a list of trustworthy cinnamon in bulk suppliers in the world for you. However, you have to pay a lot of money for the service.

Agriculture trade show

A classic approach for your business to meet a large number of suppliers for cinnamon in bulk from around the world.

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Agricultural shows

Paris International Agricultural Show, AgriTech Expo Zambia, and other well-known agriculture fairs are examples. You can use Google or enter the website “” to find more information about the schedule of agricultural trade shows in the world.

Top 5 reputable suppliers for buying cinnamon in bulk

Rathna Ceylon (Sri Lanka)

Since 1985, Rathna Ceylon has been a leading producer of cinnamon in bulk exporters in Sri Lanka. They are well-known for manufacturing the finest Ceylon cinnamon, which they export to over 50 nations.

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Rathna Cinnamon

Contact information:

KPRO production joint-stock company (Vietnam)

The company was founded in 2020 by a trader with extensive experience in agricultural items. KPRO. JSC is also a well-known Vietnamese spice maker, exporter, and distributor, specializing in Vietnamese cinnamon powder.


Tel: +842466605556
Fax: +842463815418

K-agriculture (Vietnam)

With over 20 years of farming experience in Vietnam, K-Agriculture Factory has been a trustworthy exporter for foreign customers. Powered by the Ministry of Industry and Trade of Vietnam, they are proud of their entire manufacturing process, which enables cinnamon products to be well received by both domestic and foreign customers. Being a giant in trading cinnamon products internationally in Vietnam – the biggest broken cinnamon, split cinnamon and cinnamon stick exporter since 1996, K-agriculture is proud to bring buyers broken cinnamon with uniform quality standards and affordable prices.

For more information, please contact:
Phone: +84855 555 837 (Whatsapp Available)

CV Kerinci (Indonesia)

The company was started in 1958 and is known for its expertise and long-term business activities. CV Kerinci Argo is currently expanding their cinnamon in bulk business into the United States and Asia.

Contact information:

Jining Sunagro Trade

Jining Sunagro Trade is a well-known Chinese agricultural products exporter certified by SGS, ETI, and GRASP. Their main products are vegetables, apple, pear, cinnamon, pepper, garlic, ginger, onion.


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    About author Camila Nguyen

    She has 13 years experience in connecting B2B customers around the world and provide best-quality agricultural products from Vietnam to them. She would love to share her knowledge about agricultural products through the blogs. You can contact her on Whatsapp via number: +84 84 4444 867 to get the free consultancy

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